Perception Research for entering
Institute for Psychological Industry Morphology & Strategizing
A mega issue today is what the impact of a measure of social significance will have in the future and what kind of live it will bring.
What values “accomplish” for people, consumers, institutions and companies, and how they relate to currently moving issues from Corona to technology.
Time Sense Research
Revealing the implications of the new way of experiencing time for the collective state of mind, everyday life, for product use, services, and new demands.
How We Work
How established and new product approaches and expansions can leap jump our clients’ business.
We use Psychological Morphology, the system applied to markets and industries to steering the projects – also. addressing driving cultural and country-specific factors in syn with current industry-tailored methods.
We explore how the new participation and experience engagement mode interacts with the customers’ socio-cultural and personal “eco-system”.
We research the structures of motivational bonding patterns for customers becoming engaged members in the new “augmented” experience process of product and brand.
WIlhelm Salber Society
Conference Nov 2020
Annual conference of the Wilhelm Salber Society, WSG on current cultural-social issues. In search of “new units”.We discussed with… Find out more →